In the period of this book, the majority of the people lived in consumerism. They were addicted to television and highly ignorant, perhaps to the lack of books. Unlike today, books were not abundant back then because they had to be exterminated. This issue was so serious that they had to have ‘firemen’ burning books daily as a job to make sure there wasn’t any lying around to harm anyone.

The notion of this idea is that there shouldn’t be anything that would offend anyone; “Coloured people don’t like Little Black Sambo. Burn it. Someone’s written a book on tobacco and cancer of the lungs? The cigarette people are weeping? Burn the book…”
I totally understand why ‘Little Black Sambo’ should be burnt as one’s personal hatred toward an entire race is highly offensive and could encourage others to do the same. However, the idea that books with contents on tobacco should be burnt in order to avoid upsetting smokers is ridiculous to me. Those books are of scientific facts on how cigarettes could affect the human body. Negative opinions are totally understandable but why couldn’t the people then handle facts?

It is because that society encouraged indulgence. They wanted people to be ignorant and just do whatever made them happy. They did not want smokers to be aware of cigarettes’ effects because they did not want anyone to fear anything but just live their lives enjoyably.